Every poor-fit opportunity consumes time before you discover it was never right for your company. Intake. Travel. Site visits. Estimating. Proposals. Follow-up. Whether you win the job or not.
Built for founder-led HVAC, electrical & generator, security & fire, and commercial plumbing & mechanical companies. No sign-up required to use the calculator.
More leads do not automatically create healthier growth. The wrong job still fills your schedule — it just doesn't build your business. And long before you win or lose it, a poor-fit opportunity has already spent your team's most expensive hours.
Even winning the wrong customer can be expensive. The deeper problem usually isn't too few leads — it's the lack of a dependable way to attract, recognize, and develop the right customers.
A few quick numbers about how your team quotes. Nothing leaves your browser until you choose to. The result is an estimate — a range to think with, not a precise figure.
Approximate is fine. You can adjust and recalculate.
Fill in the numbers and press Calculate the cost.
Poor-fit quotes prepared per year
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Hours spent on poor-fit opportunities per year
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Estimated internal pursuit cost per year
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Revenue that capacity could represent per year
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These are estimates based on the figures you entered, shown as a range on purpose. They point at the size of the opportunity — not a precise number. The next question matters more than the dollar figure.
This is where GET begins. Pick the one that sounds most like your company.
It usually begins earlier than the quote — in who your marketing attracts, the message that draws them, how (and whether) you qualify, how you nurture the ones worth developing, and how leads are handed off between marketing, sales, and operations. GET helps you find which part of that journey is quietly creating the wrong opportunities.
Who your advertising actually reaches.
What that message invites them to expect.
Whether the wrong work is filtered before estimating.
How good-but-not-yet buyers are developed.
How leads move between marketing, sales & ops.
GET evaluates every opportunity across four dimensions — so you attract fewer wrong opportunities, more right customers, and more relationships that continue beyond the first job.
Is the opportunity sufficiently profitable and valuable — not just winnable?
Does the work fit your capabilities, your territory, and your current capacity?
Does the buyer value your approach, your standards, and your expertise?
Could this become ongoing service, expansion, or referrals — not just one job?
GET connects the parts of growth that usually work in isolation, then learns from what each customer becomes — so the system gets better at attracting the right ones over time.
Advertising and landing pages built to draw the right companies, not the most companies.
A consistent way to recognize good-fit work before your team spends its most expensive hours.
Develop the ones worth developing, and make the next conversation easy to book.
Track which sources produce profitable, lasting customers — and feed that back into the system.
The framework stays the same; the language and examples change to fit your trade.
GET comes out of years spent building growth systems and working alongside founder-led and complex-sales organizations — the kind where the wrong customer is expensive, referrals matter, and the owner still feels every poor-fit job personally.
Legacy Sustained works from a simple conviction: the healthiest growth is deliberate. It attracts customers who are economically right, operationally right, and aligned with how you create value — and it keeps them long after the first job.
Fewer wrong opportunities. More right customers. More relationships that last.
A focused conversation about where your growth journey attracts, advances, or loses the right customers — and the one or two changes most likely to help first. No obligation, no pressure.
Prefer to just grab a time? Pick a time to talk →
See what poor-fit opportunities may be costing you — then let's talk about pointing that capacity at the work worth doing.
Calculate the cost An estimate to think with — no sign-up required.
