GET — Growth Engineering Tool · for essential-service companies

How much does your company spend pursuing work it should never have quoted?

Every poor-fit opportunity consumes intake, travel, estimating, proposal, and follow-up time — whether you win the job or not.

Calculate the cost

Free calculator. No sign-up required.

Built for founder-led HVAC, electrical & generator, security & fire, and commercial plumbing & mechanical companies.

The Wrong-Quote Cost Calculator

Estimate what poor-fit opportunities may be costing you

Enter a few approximate numbers about how your team quotes. Your result is a range to think with — not a precise financial calculation.

Your quoting, roughly

Approximate is fine — you can adjust and recalculate. Nothing you type leaves your browser until you submit the form.

Estimates or proposals prepared per month Across the whole company.

Employee hours in an average quote Intake, travel, site visit, estimating, proposal, follow-up — combined.

Blended labor cost per hour A rough average for the roles involved — estimating, sales, dispatch, ownership.

Share of quotes that are clearly poor-fit Work that was never really right for your company.

Share of quotes that become completed work Your overall close rate.

Value of an average completed job Revenue, not profit.

Your estimate

Fill in the numbers and press Calculate the cost.

We'll estimate the hours and internal cost your team spends on poor-fit quotes each year — and the revenue that same capacity could represent if it were pointed at the right work.

Why are these opportunities reaching the quoting stage?

The cost is only the symptom. Choose the answer that sounds most like your company.

We need the volume and quote almost everything. We don't qualify consistently before estimating. Our marketing attracts too many price shoppers. Sales and operations disagree about what a good-fit project is. We can't tell which sources produce profitable work. We've never clearly defined our ideal customer. We win projects that later prove difficult or unprofitable.

Request a Growth Friction Review

What GET does

Better growth begins before the quote

GET helps you attract, recognize, and develop better-fit customers before they consume your team's most expensive time. It connects the customer journey and learns from which opportunities become profitable, lasting relationships.

Attract

Reach companies that fit the work you want.

Qualify

Recognize good-fit opportunities before estimating.

Nurture

Develop worthwhile buyers who are not ready yet.

Learn

Use actual outcomes to improve who the system attracts.

More leads aren't the goal. The right customers are.

The next step

Request a Growth Friction Review

A focused conversation about where your growth journey attracts, advances, or loses the right customers — and the one or two changes most likely to help first. No obligation and no pressure.

✓ Where poor-fit work is entering the pipeline
✓ Which fit signals the current process may be missing
✓ An honest assessment of whether GET is appropriate

Built from decades of experience inside founder-led companies and complex sales organizations where every poor-fit opportunity consumes real time and margin.